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Video Marketing Made Easy: How to Attract More Customers

Wed 30 Sept

|

Durham Cricket

Join award-winning video editor and entrepreneur Issy Howell for a practical 3-hour workshop designed for startups, small businesses and entrepreneurs who want to create video content that actually supports their marketing.

Video Marketing Made Easy: How to Attract More Customers
Video Marketing Made Easy: How to Attract More Customers

Time & Location

30 Sept 2026, 09:00 – 12:30

Durham Cricket, Chester-le-Street DH3 3QR, UK

About the event

Video is one of the most powerful ways to build trust, showcase your expertise and connect with potential customers. Yet many business owners struggle to know where to start, what to say, or how to create content consistently.


Join award-winning video editor and entrepreneur Issy Howell for a practical 3-hour workshop designed for startups, small businesses and entrepreneurs who want to create video content that actually supports their marketing. Issy will break video production into simple, repeatable steps - helping you plan what to say, set up to film with what you have, and record with more confidence.


You’ll learn how to batch-create content efficiently, so you can stay consistent without spending all week editing, and you’ll have guided practice time to put ideas into action. Expect a friendly, hands-on session with plenty of practical tips, real examples, and clear next steps - so you leave ready to create standout videos with less overwhelm and more momentum.


What you'll learn


During this interactive workshop, you'll discover how to:


  • Plan video content that aligns with your business goals

  • Decide what to say and structure your message clearly

  • Film professional-looking videos using equipment you already have

  • Present confidently on camera

  • Batch-create content to save time and maintain consistency

  • Create engaging videos that support your marketing activity

  • Turn ideas into practical content you can start using immediately


Who should attend?


This workshop is ideal for:


  • Start-ups and early-stage businesses

  • Small business owners

  • Entrepreneurs and founders

  • Marketing and communications professionals

  • Anyone responsible for promoting a business online


No previous video production experience is required.


Why attend?


You'll leave with:


  • A clear, repeatable video content process

  • Practical techniques you can use straight away

  • More confidence creating content for your business

  • Ideas for generating regular video content without spending hours editing

  • Actionable next steps to help you build momentum


Expect a friendly, supportive environment with practical exercises, real-world examples and plenty of opportunities to put your learning into practice.


Reserve your place

Places are limited, so book your free place today and start creating video content that helps your business do more and go further.


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