Time & Location
28 Jan 2026, 09:00 – 12:30
Chester-le-Street, Chester-le-Street DH3 3QR, UK
About the event
Join Issy from Howell Media—award-winning Head of Production and content coach—for an inspiring, practical workshop at Durham Cricket Club this January. Discover how to build a standout personal brand and master video content that connects, converts, and sets you apart. Whether you’re a business owner, entrepreneur, or creative, you’ll leave with actionable strategies, confidence on camera, and the tools to grow your presence online.
Why Attend?
Stand Out in Your Industry: Learn how to craft an authentic personal brand that opens doors and attracts opportunities.
Master Video Content: Demystify video creation—get practical tips on filming, presenting, and editing, even if you’re a total beginner.
Boost Your Confidence on Camera: Overcome nerves, refine your on-screen presence, and discover techniques that make you look and sound your best.
Grow Your Audience: Discover strategies to connect with your ideal clients and expand your reach on LinkedIn, Instagram, and beyond.
Actionable Takeaways: Leave with a personalised action plan, ready-to-use content ideas, and checklists to keep you on track.
Hands-On Learning: Get feedback in a supportive environment, try out equipment, and practice your pitch or intro on camera.
Exclusive Resources: Access Issy’s favourite tools, templates, and video scripts to save you hours of trial and error.
What You’ll Learn
The Essentials of Personal Branding
What makes a personal brand memorable
Identifying your unique strengths and story
How to position yourself for trust and credibility
Video Fundamentals for Every Professional
Choosing the right equipment (from smartphones to pro gear)
Lighting, sound, and setting—made simple
Filming tips for solo creators and small teams
Confidence & Communication on Camera
Practical exercises to overcome nerves
Body language, voice, and storytelling skills
How to deliver your message authentically
Content Planning & Strategy
Brainstorming video topics that resonate with your audience
Building a simple content calendar
Re-purposing content for maximum impact
Live Practice & Feedback
On-the-spot filming: intro videos, elevator pitches, or social posts
Constructive feedback from Issy and peers
How to review and improve your own videos
Q&A and Next Steps
Open floor for questions
Personalised advice for your brand or business
Resources and support for your video journey
Spaces are limited—secure your spot and start 2025 with a brand that shines!